Scotch’s Year in Review: 2014

Holly Lloyd
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better person

There goes another year! Before we can move onto 2015, we'd like to reflect back on the previous year to learn from our past and move forward with some of our new goals.

We started Scotch in July of 2013 and initially didn't see much traffic or traction. Around October of 2013 that began to change thanks to the power of social networking. Our traffic slowly started to grow as we became more active in different web development communities. By the time 2014 hit, we were actually starting to see some real growth in traffic and interest in our content.

Let's take a look at some interesting things from 2014.

Table of Contents

    First, A Thanks

    We just wanted to say thank you to everyone out there that has visited our site, read an article or two, and shared our content. You've helped us grow from almost 0 traffic to something we only dreamed of. The feedback in our comments, social accounts, and contact form have been overwhelmingly positive and the comments that we've gotten have been more than inspirational and motivational.

    Writing these articles has helped us grow our own expertise and creating tutorials is one of the best learning vehicles I can think of. If you are on the fence about writing or starting your own blog, my advice is to just jump in and go for it. We're always open to working with guest writers as well, so if you're interested, please don't hesitate to get in contact with us.

    We look forward to bringing more great content in 2015 and we have some really fun things in store that will be announced in January.

    Some Fun 2014 Stats

    A Year of Pageviews


    A lot of spikes and dips along the way, but overall we've seen a great increase in pageviews throughout the year. For anyone curious, that pattern of sharp dips you see every week just means it was the weekend.

    Sessions Throughout the Year


    Here you can see the slow but constant growth throughout this year. Shout out to Hacker News for that humongous spike in May! That was also the one day that our site went down from the sheer amount of traffic that Hacker News brought. The article in question was Bootstrap 3 Tips and Tricks You Might Not Know.

    Gender and Age


    Our audience is mostly made up of males in their mid-twenties to mid-thirties. Definitely didn't see that one coming...

    Popular Author Pages

    Who's the most popular author page out of our authors?

    Here's a breakdown of our author pages with the number of articles they've written and the percentage of about page traffic they grab:

    Author # of Articles % of Author Traffic
    Chris 86 47%
    Holly 10 21%
    Nick 42 19%
    Ado 5 6%
    Ken 6 3%

    How did I get 21% of the traffic with only 10 articles? I guess we'll never know...

    User Location


    It has been such a great experience connecting with the world! The love of programming clearly knows no boundaries.

    Most Popular Google Searches

    These are the terms that brought the most traffic to our site as given by Google Webmaster Tools

    • ng-class
    • ng-show
    • sublime text 3 themes
    • angularjs form validation
    • angularjs best practices
    • sublime text git
    • reactjs
    • mean stack tutorial
    • bootstrap media queries
    • angular ui router

    It's evident that AngularJS and Sublime are kind of our bread and butter. It's interesting to note that ReactJS is on the climb and I'm sure it will be a strong contender in 2015.

    Laravel also brings a good amount of traffic, but nowhere near the volume that JavaScript articles do. It's too bad since I am personally a very big fan of Laravel.

    10 Most Popular Articles

    These were our highest trafficked articles over the past year:

    1. AngularJS Form Validation
    2. Angular Routing Using UI-Router
    3. Bootstrap 3 Tips and Tricks You Might Not Know
    4. Build a RESTful API Using Node and Express
    5. Understanding the Bootstrap 3 Grid System
    6. ExpressJS 4.0: New Features and Upgrading from 3.0
    7. Setting Up a MEAN Stack Single Page Application
    8. Create a Laravel and Angular Single Page Comment Application
    9. Submitting AJAX Forms with jQuery
    10. Off Canvas Menus with CSS3 Transitions and Transforms


    As we move into 2015, we have a great many things planned.

    • More articles
    • Video tutorials and courses
    • Supporter - An experiment to see if a blog can be viable without spamming users with ads
    • A MEAN app to vote on what article you'd like to see next
    • The official release of our MEAN stack book
    • Opening of our official Scotch consulting company
    • #coderswholift
    • And so much more

    Once again, thank you for all the support over the past year and I look forward to continuing to produce the highest quality content for us all to learn together.

    Holly Lloyd

    13 posts

    I go to algorithms anonymous.